Business and Economics

Business in Italy: "The New Italians" and a Success Story

They go to Italy because they have nothing to lose. They cross the sea and their pockets are empty. Their capital is only adventurism and a willingness to take risks. And they are at risk. They are risking to everyone that they still have or may appear - just to find their place in life and assert themselves. And sometimes they do it. And then washing windows and barges full of illegal immigrants are forgotten, like a nightmare.

They were not born in the European Union, yes, but decided to do business here. And often they do it pretty well. In recent years, when Italian firms close and young Italians flee to the Silicon Valley, these people open their businesses. According to the Italian Center for Socio-Economic Research (Censis), 379,584 foreign entrepreneurs are currently registered in Italy: while their number has grown by 16.5% between 2009 and 2012, and by 4.4% only for Last year.

Here in Italy, they find their America. They transfer money, pay taxes, and hire (3 million Italians work for foreigners). They are the new Italians. They create 11.2% of the country's GDP, which is 200 billion euros. And about 10 billion euros are transferred annually to the account of the National Institute of Social Insurance.

Why are they doing this? “They have enthusiasm and desire to move forward. They have already left all the worst behind. And they have a low price-opportunity bar. They do not give up on failure. They struggle. And even if they don’t have special talents in strategic thinking, they know how to use the opportunities we have when we don’t even see them, ”said Massimo Canovi, vice president of the South European division of MoneyGram International, an international association of 320 companies that direct cash flows around the world.

A few years ago, Canovi created the MoneyGram Award, the first award for entrepreneurs who immigrated to Italy. He told us some wonderful stories.

  • Pole Marcin Saracen received the award in 2013. He is involved in the trade of Polish cosmetics and perfumes. In a short time, he turned a small company into a very large company with a turnover of 26 million euros. 90 people are currently working for him.
  • Jean Paul Pougala, a native of Cameroon, was awarded in 2012. He came to Italy in 1985 to study economics and commerce. Today he teaches in Geneva at the Faculty of Sociology and Geopolitics and developed the Election Campaign Store: while in Turin, he provides advice on campaigning in Africa.
  • Brazilian Lilian Altuntas once lived on the street, and now she is a successful entrepreneur. Arrived in Turin in 2004 after a short stay in Germany. Today she has five children and her own pastry shop. In 2009, she opened Lilian Buffet - a specialized store for the production of author's cakes. The MoneyGram Award received in the "Young Entrepreneur" nomination. "I never get tired of being amazed that I lived on the street 19 years ago and constantly hungry. And now in Italy I am awarded a prize for selling food." Lilian is one of the most sought-after pastry designers in Piedmont, with popular football players and politicians among her clients. "My secret? I am persistent. And I have a rule: first I make a client happy, and only then I think about making money," Lilian shared.

Watch the video: 8 Things To Know Before Doing Business In Italy (November 2024).

Popular Posts

Category Business and Economics, Next Article

Piazza and San Marco Cathedral in Venice
Venice

Piazza and San Marco Cathedral in Venice

St. Mark's Square (San Marco, Piazza San Marco) is Venice's main square. This is the only place in the city that the Venetians themselves call the “place” - the square. The inhabitants of the city call the remaining squares campo or campiello - a field or a small field. In the 9th century, it was a small platform near St. Mark's Cathedral.
Read More
How to rent a boat in Venice for a walk along the lagoon?
Venice

How to rent a boat in Venice for a walk along the lagoon?

Renting a boat in Venice (Venezia) for a walk along the lagoon is a great idea for those who want to look at a unique city as a local. Our friend and Maxim, the only Russian-speaking captain in Venice invited us in April to try a new way to study Venice and we were delighted! Renting a boat with a captain is much more comfortable than public transport, and also cheaper than a traditional water taxi 120 euros / hour.
Read More
What to see in Venice on your own and for free?
Venice

What to see in Venice on your own and for free?

Beautiful Venice, Italy’s most romantic city, to an unprepared tourist may seem pragmatically expensive. However, there are many unusual corners and interesting sights here, which you can admire absolutely for free. San Giorgio Maggiore Island San Giorgio Maggiore Island is one of the most famous tourist panoramas in Venice, as it is located directly opposite the Doge's Palace and the Grand Canal.
Read More
Rialto - Venice's most popular bridge
Venice

Rialto - Venice's most popular bridge

The beautiful Venice, standing on the water, is known to Italians and representatives of other countries as the "City of Bridges". This name is understandable: in the city there are about four hundred bridges connecting 117 small islands over 150 canals. Some of these connecting links received interesting and unusual names, some stand out for their appearance, and some attract certain tourists.
Read More